Chief Executive Officer and Director
Daniel Petrov is an accomplished Cannabis industry leader with a decade of experience working with a number of successful Cannabis ventures and acting as a consultant to industry-related companies worldwide. He is the current Chief Executive officer of Kiaro Brands Inc., co-founder and former Executive Vice President of Aurora Cannabis (NYSE:ACB).
In addition to his role as CEO, Mr. Petrov held board positions with various Cannabis companies and is part of a working group of Canadian experts that advise international governments on developing Cannabis regulations.
Chief Financial Officer and Director
Ms. Hoffar is a seasoned finance professional with over 20 years of retail financial and operations experience. Having worked 15 years, from Controller to Director of Finance and Operations, through a 7 to 60 store growth period with Rocky Mountain Chocolate Factory Canada, she then launched her consulting firm Stonestreet Management, where she handled CFO duties for a number of Canadian retailers and technology companies. From 2014 to 2019, Ms Hoffar held the positions of CFO and Director of a wealth management firm, Fieldhouse Capital Management. She joined Kiaro in 2019 and brings a deep understanding of both retail and capital markets to her role as CFO.
Mr. Lau is an experienced investment banking professional who has conducted transactions in initial public offerings, reverse takeovers, financings, mergers & acquisitions, divestitures, and various advisory services. Through his over 20 years of experience in financial management and corporate finance, Mr. Lau is experienced in developing financing strategy, liaising with external parties, devising business development plans and maintaining compliance with corporate governance. Since 2007, Mr. Lau has been the Managing Director of Baron Global Financial Canada Ltd, a Vancouver-based financial advisory firm. He also has experience as a senior financial executive in public companies, having acted as CFO and/or director for various public companies listed on the TSX Exchange, the TSX Venture Exchange and the Canadian Securities Exchange. Mr. Lau currently sits on the BC Local Advisory Committee of the TSX Venture Exchange.
Mr. Lau obtained his bachelor and master degrees in Business and Economics from Simon Fraser University in Vancouver, British Columbia, Canada and is a charter holder of the Chartered Financial Analyst designation.
Mr. Graham served as the 31st Premier of the Province of New Brunswick, Chair of the Council of The Federation, Co-chair of the Northeastern Governors and Eastern Canadian Premiers, and Co-chair of a Pan-Canadian Trade Mission to China. Currently, Mr. Graham is President and CEO of G&R Holdings Inc., a company that assists in the development and implementation of international projects and business alliance strategies.
Mr. Graham was awarded an Honorary Doctor of Laws Degree from the University of New Brunswick and was named Visionary of the Year Award by the Global Intelligent Community Forum in New York City, NY.
Mr. Davis is a veteran of the Financial Services, Energy and Technology industries and has extensive experience in senior roles in FTSE 100 companies, start-ups, M&A, integration and business turnaround environments. A corporate strategist who combines deep and insightful analytical capability with a knack for unraveling complex issues, Mr. Davis has worked extensively with companies in diverse industries in the UK, North America, Europe and Asia to help them fully understand their situation, develop their strategies and successfully execute their plans. Mr. Davis leverages his expertise in Business Performance Improvement; Situational Analysis; Strategy Development, Planning & Execution; Organization Design and leading Change Programs to provide clients with practical, real-world solutions. In addition to his corporate career, Mr. Davis brings many years of Board experience, including not-for-profit, and regularly volunteers as a knowledge philanthropist to the social enterprise and charitable sectors. He continues to provide guidance to corporate boards in an advisory capacity, helping board members to meet their obligations to effectively provide insight, oversight and foresight to the business.
Mr. Crocker is a veteran of the banking industry with broad experience and expertise in a range of disciplines including Strategy, CRM, Business Development, Change Management, Human Resource Management, Brand, Product and Project Management. He is passionate about helping organizations to think differently about their business and particularly how to escape mediocrity to achieve real results.
He has worked with public, private and not-for-profit organizations on a diverse range of strategic and business planning efforts, and has completed consultancy work in Europe, North America, Asia and South America. Mr. Crocker has an Executive International MBA and is a Chartered Marketer.
Steven Pelton is a hospitality and retail professional with over 13 years’ experience helping build, scale and expand some of Canada’s best-known brands. Since June 2019, Steven has held the position of President and CEO of Aegis Brands Inc., a TSX traded Food and beverage consolidator. In 2008, Steven began building a restaurant company that later became the Landing Group of Restaurants. The Landings were sold in 2014 to Cara Foods (Recipe Unlimited). Steven continued his role with Recipe Unlimited for more than four years as an executive overseeing the Landings, Milestones and Bier Markt brands prior to taking on his current role at Aegis Brands.
A passionate entrepreneur turned professional manager, Steven has extensive experience in operations, Mergers and Acquisitions, and corporate oversight. Steven is also committed to giving back to the community, serving on the boards of both a training technology start-up and a children’s charity.